Daniel Deceuster

No, I am not making this up. Yes, Miley Cyrus really said this to some Australian journalist ahead of her Australian tour:

“It should be harder to be an artist. You shouldn’t just be able to put a song on YouTube and go out on tour.”

Tell it like it is, girl! She’s so right, becoming an artist should require talent…or a famous dad who has already recorded music and been on TV shows. And she’s right, you shouldn’t just be able to put a song on YouTube and go on tour…you should have your own Disney show first.
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I decided to run a little test in Google. My mission: find out which university would win March Madness based on how popular they were in Google. The set up was simple- type in the full, exact name of the university and see how many results Google said they were. Whoever had more results advances in the bracket. The results were shocking.
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I know I am not alone here. If you are in any way associated with my industry, then every single day on Facebook or Twitter you are forced to see someone has entered an iPad giveaway and it’s the greatest thing. Then you hear a radio station doing a local promotion and making a big deal that they are giving away an iPad. Now you even hear about people giving away an iPad 2, the latest and greatest.

What is with these? Do people not realize how worthless these things still are? Let me give you some comparison. An iPad wifi only version that is refurbished now goes for $349. Non-refurbished iPads go for $399 on the wifi only version. An iPad 2 starts at $599 in stores. So let’s say for simplicity sake that the “amazing prize” you are getting is valued somewhere between $400 and $600.
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